OMVIC’s Role

As the regulator of motor vehicle sales in Ontario, OMVIC’s mandate is to maintain a fair and informed marketplace by protecting the rights of consumers, enhancing industry professionalism and ensuring fair, honest and open competition for registered motor vehicle dealers.
This is achieved by:

• Registering all dealers and salespeople
• Inspecting all Ontario dealers (new and used)
• Providing free complaint handling to consumers
• Delivering education awareness programs
• Investigating and prosecuting industry non-compliance and illegal sales (curbsiding)